← Back to Brand Kit Home

Refer a Future Publisher

Think about who told you about City Lifestyle. That conversation changed your life. You can be that person for someone else.

Everything you need to share the opportunity is here: full publisher stories, short clips sorted by who you're trying to reach, and captions you can make your own.

How this works

  1. Find the person you're trying to reach in the list below.
  2. Download the clip, or open a publisher story on YouTube and copy its link.
  3. Click Copy caption, rewrite it so it sounds like you, and post.

Before you post

  • Post from your personal account, not your market's brand account.
  • Change the copy so it sounds like you.
  • Fill in your numbers. Anywhere you see "X years," swap in your own.

Questions? Email marketing@citylifestyle.com

Publisher stories

Hear it from City Lifestyle owners

Full-length stories for someone who wants to hear it straight from a publisher. Click any story to open it on YouTube, then copy the link to send.

Need a file to upload instead of a link? Download long-form stories: Story 1, Story 2, Story 3, Story 4

Short clips and captions

Who are you trying to reach?

Pick the group that fits the person you have in mind. Each clip comes with a caption written for that audience.

Career changers

Leaving a long career behind

Best for: anyone with long tenure in one field

This is one of the other owners in the City Lifestyle network. Twenty years in education before she started her market.

I'm sharing it because I know a lot of teachers, and I've had some version of the same conversation with every one of them, the one where they love the work and can't make the math work.

If that's you, watch this, and if you're curious to learn more, just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Risk averse

Best for: the cautious ones, people who'd never call themselves entrepreneurs

"I'm not a risk taker." That's what my fellow City Lifestyle owner Michelle said before she signed. She's ten years in now.

Posting this because people assume you have to be some kind of big risk-taker to own a business, and almost every owner I work alongside is the opposite. Careful people who found a model that already worked.

Curious to learn more about business ownership with City Lifestyle? Just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Corporate and quietly looking

Leaving corporate

Best for: mid-to-senior corporate, 10+ years in

Another City Lifestyle owner on what leaving corporate actually looked like.

Reason I'm sharing it: there are a handful of people in my feed who I'm pretty sure are quietly looking right now. No pitch from me. Just watch it and see if any of it sounds familiar.

Curious to learn more about business ownership with City Lifestyle? Just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Still thinking about it

Best for: people who have been "thinking about it" for a while

One of my fellow publishers on the moment she stopped researching and actually decided.

I sat in that exact spot for four months before I signed. Sharing it in case somebody in my network is sitting there today.

Curious to learn more about business ownership with City Lifestyle? Just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

High performers

Best for: high performers who don't actually want to work less

High achievers don't want to slow down. They want to point the same energy at something that belongs to them.

If this resonates and you're curious to learn more about City Lifestyle business ownership, DM me. I've been with City Lifestyle for X years and I'm happy to share what it's been like. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Family, flexibility, and remote work

Work/life balance

Best for: anyone whose life currently bends around their job

Posting this because I've had three separate conversations this month with people who are tired of negotiating for permission to be at their kid's stuff. Fellow publisher Jake gave a great interview on what it's like to be with City Lifestyle.

If that's you, watch this, and if you're curious to learn more, just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

More time with family

Best for: parents of school-age kids

He didn't leave corporate for the money. He left for the calendar.

Sharing this one because "do you actually have more time?" is the question I get most, and my fellow publisher Hunter answers it better than I do.

Curious to learn more about business ownership with City Lifestyle? Just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Dads doing it all

Best for: men in your network, dads doing it all

Wyatt said it better than I could: nobody hands you balance. You build it in at the start or you don't get it.

If this resonates and you're curious to learn more about City Lifestyle business ownership, DM me. I've been with City Lifestyle for X years and I'm happy to share what it's been like. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Wishing for remote work

Best for: people negotiating for remote days and losing

Flexibility isn't a perk you negotiate for. It's something you own, or you don't. Andy shares what that actually looks like day to day with City Lifestyle ownership.

Curious to learn more about business ownership with City Lifestyle? Just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Community-minded and nonprofit

The connector

Best for: chamber people, board members, the person who knows everybody

You know that one person in town who seems to know everyone? That's the job. Not a metaphor. That is literally the job with City Lifestyle business ownership.

Curious to learn more about the day-to-day of owning a City Lifestyle market? Just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Work that means something locally

Best for: parents, and people who want their work to mean something locally

Something nobody warns you about with this business: your kids watch you do it. They see you at the events, in the rooms, on the calls. That has mattered to me more than I expected it to.

Curious to learn more about the day-to-day of owning a City Lifestyle market? Just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Nonprofit and fundraising

Best for: nonprofit, events, and fundraising backgrounds

Lena on why community isn't the nice part of this business. It's the whole business.

If you're already the person people call locally when they need something to happen, you're most of the way there.

Curious to learn more about the day-to-day of owning a City Lifestyle market? Just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Women, influencers, and realtors

Women mid-career

Best for: women mid-career, women returning to work

For the women in my network who are good at everything and lit up by none of it: these women found the thing.

If this resonates and you're curious to learn more about City Lifestyle business ownership, DM me. I've been with City Lifestyle for X years and I'm happy to share what it's been like. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Influencers and realtors

Best for: content creators, local influencers, realtors with an audience

Owning a City Lifestyle market is where local influence turns into an actual business. Same instincts, same network, entirely different outcome.

Curious to learn more about the day-to-day of owning a City Lifestyle market? Just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Anyone (montages)

Use these when you don't have a specific person in mind and just want the idea in front of your network.

There isn't one path

Former teachers. Corporate executives. Parents going back to work. All the same decision, from completely different starting points. There isn't one path into this.

Curious to learn more about business ownership with City Lifestyle? Just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

How it changed their lives

Someone asked a room full of City Lifestyle business owners how this changed their life. This is what they said.

Curious to learn more about business ownership with City Lifestyle? Just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

What's your why?

Everybody comes to this for a different reason. Time, money, community, proving something to themselves. What would be your why?

If this resonates and you're curious to learn more about City Lifestyle business ownership, DM me. I've been with City Lifestyle for X years and I'm happy to share what it's been like. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social

Not a drive-thru franchise

"Franchise" makes people picture a drive-thru window. This is not that. Here's what the model actually gives you.

Curious to learn more about business ownership with City Lifestyle? Just DM me. I've been with City Lifestyle for X years. Or visit https://future.citylifestyle.com/publisher-referral?utm_source=publisher&utm_medium=referral&utm_campaign=publisher_referral&utm_content=social